Food Lion has expanded its grocery pickup service, Food Lion To Go, to 35 more stores across nine states, the company revealed on Monday.
Now, about 90% of Food Lion’s stores in their 10-state area offer this service. The new additions are in Delaware, Georgia, Maryland, North Carolina, Pennsylvania, South Carolina, Tennessee, Virginia, and West Virginia. Customers can find which stores offer the service on the Food Lion To Go website and app.
As a promotion, the first pickup is free for customers.
Evan Harding, who manages digital and eCommerce at Food Lion, expressed enthusiasm about the expansion. He emphasized that it’s a busy time of year and the service offers flexibility for customers to shop either in-store or online while still getting fresh, affordable groceries.
“We are excited to expand this convenient service to more stores in the Food Lion footprint and support our neighbors, especially during one of the busiest times of the year,” said Evan Harding, Food Lion’s director of digital and eCommerce, in a statement.
“With the Food Lion To Go service, we provide our neighbors with the option to shop through the channel they prefer, in-store or online, still ensuring they have access to the freshest groceries at affordable prices,” Harding continued.
Additionally, Food Lion, part of Ahold Delhaize USA, recently invested in store renovations. They spent $77 million in August to refurbish 47 stores in Jacksonville, New Bern, and Greenville, North Carolina. Earlier, in May, they renovated 30 stores in the Wilmington, North Carolina area with a $50 million investment.
Food Lion owns and operates a total of 48 stores across the state of Georgia. The chain is known for its competitive prices, fresh produce, convenient locations, rewards program and private-label products. While Food Lion’s popularity has grown over the years, the chain still struggles to compete with some of its competitors like Kroger that offer extensive selection of products and superior online shopping.